Overview:

The Colour Affair window display for Zivame is a vibrant and eye-catching design that centers around the theme of embracing colours and individuality, showcasing a bold and playful approach to the brand's innerwear offerings. The concept is reflected in the bold and bright hues that dominate the display, representing Zivame's diverse range of products. The visual communicates a playful yet confident attitude, inviting customers to explore different colors and styles of innerwear.

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Key Elements:

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Main Unit: The main unit features an  multi-coloured arch and a silhouette of a woman on another layer. The abstract, colourful patterns draw attention and add depth to the display.

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Horizontal Boards: The horizontal planks hold a display of bras that mimics a clothesline showcasing the variety of colors and styles available.